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DO MORE WITH VIATOR
VIATOR
What makes travel memorable is the good, bad, or weird stuff that happens when you’re there
After winning the pitch, we launched Viator, a travel experience marketplace, its first every platform and campaign.‘Do More with Viator’ is just that. A long-lasting platfrom that allows us to speak to the transformative experiences while establishing Viator as the leader in the category.
We launched with multiple films, a new brand look & feel, social, OOH takeovers across key markets, yes popsicles, and much more.
Everything we did was designed to encourage people to book with the promise that the most valuable souvenir a traveler can bring home is a good story.
PRESS
Creativity-Online: "Pick of the Day"
Adweek: "Tripadvisor's Viator Adds Fig as Creative AOR in Hopes of Becoming a Household Name"
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